Love Island All Stars

Working across Love Island All Stars, I edited and produced social-first content that brought the biggest villa moments to audiences across Instagram, TikTok, Facebook, YouTube and X. From reactive episode edits to short-form video content and social assets, I transformed broadcast footage into engaging digital content designed to capture audience conversation and maximise reach across platforms. The series generated over 1 billion social impressions and more than 600 million video views, showcasing the impact of fast-paced, platform-led entertainment content.

My Role
As a Digital Producer, I identified key moments from episodes and turned them into engaging social content in real time. I edited short-form videos, created platform-specific assets and adapted content formats to suit different audiences and channels. Working within a live production environment, I balanced speed, creativity and editorial judgement to deliver timely content that reflected the biggest moments from the Villa and drove audience engagement.

Impact

• ● Edited social-first content for Love Island All Stars
• ● Created reactive video content from key moments across the series
• ● Delivered assets across Instagram, TikTok, Facebook, YouTube and X
• ● Contributed to a social campaign achieving 1 billion and impressions and 600 million+ video views

The role involved close collaboration with editors, producers and the wider digital team to deliver content across multiple platforms while adapting assets for different audiences and formats. By combining live social coverage, short-form content and long-form YouTube programming, I helped maximise the value of existing footage and create a consistent stream of content that supported the series before, during and after transmission.

Press & Recognition
Love Island All Stars’ digital presence and audience engagement have been recognised through wider media coverage. Featured in Radio Times:
Read the article - https://www.radiotimes.com/tv/entertainment/reality-tv/love-island-all-stars-social-content-millions-exclusive-newsupdate/